2: Substantiate
Build the case around specific, point-in-time gap(s) for compliance, optics and conviction thresholds.
Timespan: 2-4 months
Steps Prime takes
Drive research to substantiate and further characterize the gap(s) proposed by investment team. Substantiation research may engage outside organizations that bring expertise to the specific hypothesis being interrogated.
Proceed to design phase only when Prime can validate the impact potential and additionality of filling the proposed gap(s).
Clarifying questions
Find case studies: Are there concrete examples of this capital gap? How well do these examples support the hypothesis?
Substantiate at scale: What do market data tell us about capital availability for the entire market/impact area? What should this look like (e.g. compared to another market/region)?
Assess acuity: Are there other indicators that might help us determine the need for capital relative to what is available?